Clean centres on the rise

Anti-Doping Norway’s Clean Centre program is becoming increasingly popular. 

Almost fifty percent of the national fitness centres are expected to take a loud and clear stand against doping by the end of the year.  «Clean Centre» is one of several programs run by Anti-Doping Norway's Centre for Doping Prevention and Public Health. 

Anti-Doping Norway’s work outside organised sports is increasing rapidly, taking on a responsibility for doping as a society problem as a whole. Soon, almost 50% of the fitness centres in Norway will be certified as «Clean Centre». Per date, 429 out of 970 have signed the Clean Centre agreement.

Project manager Kim Eilertsen at Anti-Doping Norway is excited.

"We are thrilled to have so many centres participating. At the same time, we must constantly improve the certification program and make it more attractive and effective. With that in mind, we are re-launching our e-learning program in 2016 so that not just employees are invited to use it and learn, but everyone training at a Clean Centre as well."

The new version is targeting youth in particular.

"However, a healthy attitude and anti-doping awareness is not created through e-learning only. To be a certified Clean Centre, the centres must comply with membership terms, such as applying to the Norwegian Data Protection Authority in order to store sensitive information about their members. Furthermore, they must have a person dedicated to Anti-Doping at the centre, and all providers of dietary supplements must guarantee that their products contain only what is stated on the container, and that none of the ingredients are prohibited on the doping list."

"The «Clean Centre» program provides the centres with a toolbox containing different ways of informing, educating and testing their members, such as e-learning, information campaigns, and the possibility of testing members. If the centres are to succeed, we depend on them actually using their tools, and not only showing off their certification. Only the people working at the centres on a daily basis can keep track of what is going on, they are therefore a key success factor," Eilertsen says.

 A number of suspected doping users have been tested at different centres.

"When employees suspect that one or more of their members might be using doping, they are invited to a meeting where they try to establish whether the suspicion is valid or not. The member is given a choice – agree to a doping test or be expelled from the centre for two years. A denial may be reported to the police, and so is a positive doping test. We believe this procedure is a major breakthrough in combatting doping at the gyms. Just as important is the preventive side of these talks, and that we also focus on trying to help the ones with problems and show them alternatives for treatment," Eilertsen concludes.

Publisert: 22.10.15 - Oppdatert: 20.01.16

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